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1.
Materials and innovative product development [electronic resource] : using common sense / Gernot H. Gessinger.

by Gessinger, G. H.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Burlington, MA : Butterworth-Heinemann, c2009Online access: ScienceDirect Availability: No items available :

2.
Innovation management: strategies, implementation and profits

by Afuah, Allan.

Edition: 2ndMaterial type: Text Text; Format: print Language: English Publisher: New york : Oxford university, 2003Availability: Items available for loan: Call number: 658.406 AFU/I (5).

3.
Aaker on branding: 20 principles that drive success

by Aaker, David.

Material type: Text Text; Format: print Language: English Publisher: New delhi : Sage, 2015Availability: Items available for loan: Call number: 658.827 AAK/A (1).


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